Nothing says you have arrived more than an endorsement by a Fortune 500 corporation. In the race to capture the hearts and minds of American consumers, renewable power has arguably reached critical mass.
Evaluating the cost- effectiveness of renewable power has always been a fairly simple calculation. As manufacturers lowered their production costs and improved the generating efficiency of their technology, renewables became more cost competitive with conventional sources of power.
In light of the trend of utility customers establishing their electricity service independence with distributed generation technology, utility companies have expressed fears of a “death spiral” as they lose money from those customers and face a diminished capability to maintain their transmission sy
Renewable power is all about innovation. One new breakthrough begets another, and the cycle persists as we continue to do more with less.
The growth of solar power is no exception, as the technology of photovoltaics (PV) benefits from innovations in cell materials and other component parts.
Rather than plugging it into the wall, imagine charging a cell phone or other portable device by simply rubbing it with the palm of your hand. The user actually creates the electricity and becomes a discrete, reliable and the ultimate distributed source of power generation.
It’s well-known in the recent history of transformative technology that many innovations first came as military breakthroughs. Radar, microwave radiation, GPS and the Internet, for example, had a profound impact on warcraft before they so dramatically altered society and consumerism.