According to Moore’s Law, data density in state-of-the-art technology doubles every 18 months. As a result, technology is changing fast with major advancements in performance and safety emerging with every new generation. Ideal Industries Inc. introduced a new promotion to help its customers stay current with their multimeters.

The promotion, called Money4Meters, rewards electricians who purchase select Ideal multimeters with cash back for their old multimeter, whether it is from Ideal or a competing brand. Customers will receive a $50 American Express gift card for the purchase of a new Ideal 61-484 or 61-485 digital multimeter. These commercial-grade multimeters feature true RMS, auto AC/DC voltage detection, min/max, smart data hold, and analog bar graph.

Customers will receive a $75 American Express gift card for the purchase of a new 61-497 or 61-498 digital multimeter with advanced features for commercial and industrial environments including true RMS, data acquisition, data storage, auto/manual ranging, and dual display.

The Money4Meters promotion will run through November 30, 2011.

For more information and to download a Money4Meters rebate form visit www.idealindustries.com/whatsnew/promotions.