Susan Bloom

Freelance Writer

Susan Bloom is a 20-year veteran of the lighting and electrical products industry. Reach her at

Articles by Susan Bloom

December 2013
According to the U.S. Energy Information Association’s most recent Commercial Buildings Energy Consumption Survey (CBECS), retail establishments account for about 27 percent of the nation’s nearly 5 million commercial, industrial and institutional buildings and their more than 71 billion square feet of total floor space. READ MORE
July 2013
Though utility rebates on energy-efficient electrical products have waxed and waned during the past 20 years as a function of the economy and legislative landscape, experts confirm that they have remained a primary and highly effective tool that is driving upgrade projects across the nation. READ MORE
April 2013
Among other matters with light-emitting diodes (LEDs), reliability has been an issue, according to Nate Conant, president of W.B. Walton Electric in Beaumont, Calif. READ MORE
March 2013
With 115 million households in America— more than twice as many as there were 50 years ago, according to the U.S. Census Bureau—the demand for residential lighting and controls has both grown and evolved to appeal to a savvier, more high-tech, and more energy-conscious consumer. READ MORE
February 2013
A mature technology that has successfully supported a broad range of indoor and outdoor lighting applications for well over the last half-century, high-intensity discharge (HID) continues to prove its worth in a wide variety of professional and residential venues. READ MORE
February 2013
While many of us rang in the new year with a champagne toast, Washington lawmakers were busy at work attempting to iron out a deal that would prevent the nation from falling over the so-called “fiscal cliff,” a term used to refer to the combined Dec. 31, 2012, expiration of certain tax breaks and the automatic Jan. READ MORE
December 2012
According to Department of Energy statistics, about 22 percent of all electricity generated in the United States is used for lighting, and about 10 percent of that is used for outdoor lighting and signs. READ MORE
November 2012
With lighting and communications technology evolving rapidly, lighting manufacturers are under pressure to determine how to best reach out to and train busy electrical contractors (ECs) on new and existing products. Three lighting specialists—LED manufacturer RAB Lighting, national electrical distributor Facility Solutions Group, and electrical contractor Miller-Eads Co. READ MORE
August 2012
With the economy still reeling from the effects of recession, unemployment, and wavering business and consumer confidence, electrical contractors (ECs) are re-evaluating their businesses and taking on new and different roles and business models in an effort to remain competitive. READ MORE